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Secrets of the 2021 Shopper: Where they shop, when they browse, what they’re buying and what matters most this season.
Our final industry report of 2021 provides business decision-makers with the data-driven insights necessary to inform experimentation and personalization efforts that lead to satisfying holiday customer experiences. We surveyed more than 900 U.S. consumers who...
New Normals in Retail, Travel and Financial Services: Consumer Sentiment Beyond 2020
Our latest industry report of 2021 provides data-driven insights necessary to inform experimentation and personalization efforts, ultimately leading to satisfying customer experiences in this new era of commerce. We surveyed more than 700 U.S. consumers...
Experimentation: The C-Suite’s Secret to Better Decision-Making
Our first industry report of 2021 offers data-backed advice for leaders to improve their business strategies through experimentation. Are you ready to uncover game-changing insights about customer behavior? Read on and discover our guide of...
Can You Trust The Results of Your Website Tests During a Pandemic?
Over the last few months, gathering with testing and optimization leaders in weekly, virtual roundtables to discuss the various challenges we're facing. Week over week, in nearly every single conversation, the same question has been...