Clickipedia: Google Analytics URL Destination GoalPOSTED ON 20 July 2012 BY
What it is: How Google Analytics monitors URLs you are tracking—more specifically, URLs that are directly tied to your KPIs or conversion rates.
When they're used: URL destination goals are best used on pages that signify a completed conversion, such as a "thank you for signing up" page or a confirmation of purchase.
Keep in mind: When using this method, your conversion will only be counted when a visitor reaches this particular URL.
Brooks Bell is the industry's leading online conversion firm. We help large online retailers and subscriber-supported companies maximize their online sales funnel by testing and optimizing all points in the conversion path.
Sign up for the
Brooks Bell Newsletter